Short-Term Rental (Airbnb) Operating Costs by Country

Short-Term Rental (Airbnb) Operating Costs by Country

If you are thinking about investing overseas, you need to be aware of the day-to-day operating costs to ensure it is a sensible and passive investment.

Don’t be fooled by pre-sale yields of 10% or even 15%. This is in most cases deceptive, as no one can predict what yields one will have over a period of 5, 10, or even 20 years.

And to be fair, 10-15% NET yields are extremely rare, but not unheard of.

Here’s why:

Common Short-Term Rental Operating Costs

Here’s a realistic breakdown of typical operating costs as a percentage of gross bookings:

Cost Item

Typical Range (% of Gross Revenue)

Platform fees (Airbnb, Booking, VRBO)

3% - 20%

Property management and cleaning

10% - 30%

Utilities, HOA, Internet, Energy etc

7% - 25%

Supplies, maintenance and repairs

10% - 12%

VAT, Accommodation tax, City tax etc.

4% - 18%

Usually, short-term rental operating costs vary from 30% to 70% of the gross revenue. This means you will end up with a profit margin of 30% to 70% of the revenue.

Note: Self-management can reduce these costs, but few investors manage properties abroad full-time.

1. Platform fees: 3% to 20% on revenue

Online booking platforms like Airbnb and Booking.com are essential for visibility and bookings—but they come at a price. 

While the percentages taken from the gross revenue vary from country to country, the average is usually somewhere between 3% and 20%. So if you are making $100,000 in gross bookings, expect to pay between $3,000 and $20,000 to the platform. 

Yes, you can offset these costs by creating your own website or booking platform, but for the vast majority of short-term rental owners, these platforms bring in 90% or more of their revenue.

2. Property Management and Cleaning: 10% to 30% on revenue

Depending on the country or city you invest in, you will likely allocate a significant portion of your revenue towards a professional rental manager, a management company, or employed staff.

Rental management companies are often better options in highly developed locations where the GDP per capita is higher than $20,000 – think the USA, Canada, and most of Europe. In such places, expect to pay around 20% to 25% for management, communication, and cleaning services.

In countries with a lower GDP per capita – consider Mexico or the Dominican Republic – hiring a full-time employee can sometimes be a viable option, depending on the revenue. This could cost around 10% to 15% as a flat rate for management and cleaning.

Regardless of your choice, be sure to hire a professional who will keep your property clean and well-maintained.

3. Utilities, HOA, Energy: 5% to 20% on revenue

Utilities, HOA (Homeowners Association) fees, internet, and energy bills can vary greatly from country to country.

Some European countries have exceptionally high energy prices, while in other countries these costs are only a fraction of your revenue.

The same goes for HOA fees. Some gated communities or apartment complexes in expensive areas charge ridiculously high HOA fees (think of the Cayman Islands, Turks and Caicos), while others charge only pennies—think of Latin America.

Be sure to do your due diligence on all these costs and factor them into your business plan.

Sometimes high utility costs can make or break your investment.

4. Supplies, Maintenance and Repairs: 10% to 12% on revenue

To ensure the long-term success and positive reputation of your short-term rental property, it is prudent to budget a dedicated portion of your monthly income for ongoing maintenance and upkeep. 

A reasonable allocation to consider falls within the range of 10% to 12% of your total monthly earnings. 

Neglecting these essential aspects can lead to negative reviews, decreased occupancy rates, and a decline in overall profitability. 

Therefore, viewing maintenance and upkeep as a vital investment, rather than just an expense, will contribute significantly to the longevity and profitability of your venture.

5. VAT / Accommodation Fee / City Tax: 0% to 18% on revenue

Many regulated tourist towns and cities now have mandatory VAT (Value Added Tax) or accommodation tax. This usually varies from 4% to 18%. It is worth noting that the enforcement of this may not be highly regulated yet.

Submitting VAT tax is quite simple, though, so it doesn't come with a large overhead cost. Sometimes rental managers can do this on your behalf, or you can hire an accountant for around $100 per month who will perform this task once a month.

Not all countries have such mandatory taxes.

Short-Term Rental Operating Cost Comparisons by Country

Below is an estimated breakdown of average operating costs in key Airbnb markets. These estimates are based on local wage levels, management company quotes, tax regulations, and actual performance data from comparable listings.

Continent / Country

Avg Total Operating Costs (% of Gross)

Comment

Europe

   

Greece

40% - 60%

Bureaucracy adds cost; high cleaning fees

Italy

40% - 60%

Bureaucracy adds cost; high cleaning fees

Spain

40% - 60%

High taxes + increasing STR regulation costs

France

40% - 60%

High taxes, high cost labor and cleaning fees

Portugal

40% - 60%

High cleaning/management, accommodation tax

Croatia

40% - 60%

Moderate taxes; seasonal STR demand increases costs

Latvia

40% - 60%

Moderate labor costs, but limited STR infrastructure, high utility bills

Asia

 

Low labor, low cleaning costs, low regulation

Indonesia

30% - 45%

Low wages, but high maintenance due to tropical climate

Philippines

30% - 45%

Low labor costs, informal STR market, rising utility costs

Thailand

30% - 45%

Low labor/tax costs, STR restrictions in some tourist zones

Caribbean

   

Aruba

40% - 60%

High utility and import costs; tourism taxes

Turks and Caicos

40% - 65%

High service expectations, luxury standards drive up staffing and upkeep

Bahamas

40% - 65%

High utility/import costs; hurricane risk adds insurance/maintenance costs

Latin America

   

Colombia

30% - 45%

Low local costs, high margin potential

Costa Rica

40% - 55%

Property tax is low, but cleaning/staff is not

Mexico

30% - 45%

Low local costs, high margin potential

Dominican Republic

30% - 45%

Low local costs, high margin potential

Comments

In Europe and North America, operating costs are highest here due to expensive labor, tighter tax environment and stricter STR regulation. Net margins are thinner - even when occupancy is solid.

Latin America and Southeast Asia offer better net income potential due to low labor costs, friendlier tax enforcement and cheaper maintenance.

However, be aware that every property and management company is different. Always double check the costs before making any serious commitments.

Last, but not least, do not forget to include property taxes in your calculations.

If you need help buying a short-term rental abroad and manage it passively, check out our curated listings here or contact us directly [email protected] / + 372 5555 1677.

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